Download A Secret History of Brands: The Dark and Twisted Beginnings by Matt MacNabb PDF

By Matt MacNabb

We reside our lives immersed in identify model items. it is challenging to force down the road with out seeing a plethora of chain eating places, motor vehicle dealerships, branded garments they're throughout us. What so much people have no idea is that the origins of the various so much recognized and loved manufacturers on this planet are shrouded in controversy, drug use and infrequently even addled with blatant racism.

A mystery background of manufacturers cuts in the course of the rumors and concrete legends and paints an image of the genuine darkish historical past of recognized manufacturers, like Coca-Cola, Hugo Boss, Adidas, Ford, Bayer, Chanel and BMW between others. discover the secret of the cocaine content material of Coca-Cola, the Hitler-Henry Ford connection and why Bayer is known for asprin, yet all started their trip with Heroin, and the way Kellogg's Corn Flakes have been crafted to discourage sexual arousal. completely researched, McNabb information firsthand carried out interviews along quite weighed study to provide the decisive view of manufacturers histories that you simply have not heard of yet.

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